Custom Design
No generic templates. A unique, modern website designed around your practice to engage visitors.
Built for counsellors & therapists
We design and build your website at no cost. Maintenance is from just £19.99/month, with your first 10 days free.
5-star reviews across Trustpilot and Google
How it works
A short form and a 15-minute call so we understand your specialisms and your clients.
We design a professional website tailored to your practice, with the words written for you around your photos and colours.
We make any changes until you're happy — no charge for revisions.
Hosted, secure and online, with a simple monthly fee to keep it that way.
Real client websites
Three live sites for real counsellors and psychotherapists. Yours is designed around your own photos, approach and practice, never copied from someone else's.


Psychotherapeutic counselling · Oxford & online
A calm, editorial site for a counsellor who works face to face, online and by phone. Her own portrait leads, and her membership, languages and ways to meet are answered before visitors scroll.
“I really felt that the first draft of my website captured my personality. It felt like a creative collaborative process and the result is simply amazing.”
Natasha Lobanova5-star review on TrustpilotEVERYTHING INCLUDED
Attract new clients and stand out online, without the agency price tag.
No generic templates. A unique, modern website designed around your practice to engage visitors.
Your site will look and perform beautifully on any device. Over 60% of local searches happen on mobile.
Built to be found on Google and AI tools like ChatGPT, where clients now search first.
Strategically placed forms and calls to action, so more visitors take the first step and get in touch.
Exceptional speed. Fast-loading pages rank better on Google and keep potential clients engaged, not waiting.
We handle the servers, security updates, and backups. You never have to worry about technical issues.


Most therapists are excellent at their work and underserved by their websites — stuck on outdated templates or a single directory profile. Between us we bring 25+ years of marketing and web development experience, including building software and agency products from scratch, to build sites that help the right clients find and trust you.
Prefer to talk first?Book a 15-minute call (opens in a new tab)Pricing
10-day free trial — no charge while we design, build or redesign your site
Every plan includes
Not sure which to choose? Start on Essentials and upgrade to Growth anytime.
A professional site that builds trust and turns visitors into enquiries.
£19.99/ monthor £15.99/month paid yearlySave 20%
£0 upfront, design and build included
Get found for what you help with, locally or online, and run more of your practice from one place.
£39.99/ monthor £31.99/month paid yearlySave 20%
£0 upfront, design and build included
Not sure which to choose? Start on Essentials and upgrade to Growth anytime.
| Feature | Essentials | Growth |
|---|---|---|
Everything needed to get a professional site online and keep it that way. We design it, build it, host it and make your changes, so you can focus on your clients. | ||
| Free | Free | |
We design and build your site around your practice at no upfront cost, and you review it and we make changes until you're happy. Already have a website? We redesign it for free too: we move your existing text and photos across, set up redirects from your old page addresses so you keep the Google rankings you've built up, and switch your domain over with no downtime. | ||
| 24–48 hours | Within 4 days | |
After you sign up, you fill in an easy 10-minute design brief about your practice and the look you'd like, so there's no need to arrive with finished content. We then aim to have your first draft ready within 24–48 hours on Essentials, or within 4 days on Growth, which includes your topic and location pages. You review it and we make changes until you're happy. | ||
| Included | Included | |
We write clear, warm copy for every page, based on what you tell us about your practice, so visitors quickly understand who you help and how you work. You approve every word before it goes live. | ||
| Included | Included | |
Your site is designed to look good and work smoothly on phones, tablets and computers. Many people looking for a therapist search on their phone first. | ||
| Up to 5 | Up to 5 | |
Up to 5 main pages, such as Home, About, How I can help, Fees and Contact. A separate About page helps people who search for you by name find you, not just your services. | ||
| Included | Included | |
We register your .co.uk web address and pay the yearly renewal, so it never lapses. | ||
| Included | Included | |
Your site runs on fast, secure hosting with an SSL certificate (the padlock in the browser). We handle security updates and backups, so you don't have to. | ||
| Included | Included | |
Send us any change, from new fees to a new photo, and we make it for you. No hourly charges. | ||
| Not included | Optional | |
If you like making small changes yourself, you get a simple editor as well. We still make edits for you whenever you ask. | ||
Essentials makes sure people searching for your name find you. Growth goes further, helping you show up when someone searches for what you help with, whether that's “couples counselling in Harrogate” or “online therapy for anxiety”. | ||
| Not included | Up to 10 | |
A separate page for each thing you help with, each area you work in, or the online therapy you offer. Each one is written and optimised for the searches people actually make, and gives Google a clear match to show them, rather than one general page trying to cover everything. | ||
| Setup advice | We set it up | |
Your free listing on Google Maps and in local search results. On Essentials we talk you through setting it up. On Growth we set it up and connect it to your website for you. Google asks the owner to verify it, so we guide you through that step. | ||
| Not included | Included | |
A blog section ready to publish on. Helpful articles give people more ways to find you and a feel for how you work before they get in touch. You write the articles, or ask us about writing them for you. | ||
| Included | Included | |
Clear page titles and descriptions, structured data and a clean, fast build, so Google and AI tools like ChatGPT can understand who you help, what you offer and where. | ||
| Included | Included | |
We verify your site with Google Search Console and Bing Webmaster Tools and submit your sitemap to both, so they know your pages exist and you can see which searches you appear for. Bing also powers the search behind AI tools like ChatGPT and Microsoft Copilot. | ||
| Included | Included | |
A conversation about how your clients search, so your pages use the words they actually type rather than the jargon they don't. | ||
| On request | On request | |
Visitor statistics, such as how many people visit and which pages they read. If you'd like them, we set them up behind your cookie banner so they only run with consent. | ||
Clients trust you with sensitive information, and that starts with your website. These help your site handle visitor data carefully and follow UK privacy rules. | ||
| Included | Included | |
Enquiries are sent over an encrypted connection straight to you. The form only asks for what you need to get back to someone, and never for clinical details. | ||
| Included | Included | |
Lets visitors accept or decline non-essential cookies, such as analytics, before they load, as UK privacy law requires. | ||
| Included | Included | |
We help you set up a privacy policy and cookie policy for your site. As the data controller for your clients' information, you have the final say on the wording. | ||
The practical extras that save you time day to day. Both plans give you a professional email address, connect your online booking and include payment links so clients can pay for sessions. | ||
| Receive only | Send and receive | |
An email address on your own web address looks more professional and trustworthy than a Gmail or Hotmail address. Emails to it arrive in the inbox you already use, so there's nothing new to check. On Essentials you receive at your practice address. On Growth you can also send and reply from it. | ||
| Included | Included | |
We connect the booking system you already use, either as a clear “Book a session” button or as a booking calendar on your site. Embedded calendars only load once a visitor agrees to cookies, where that's needed. | ||
| Included | Included | |
If you'd like clients to be able to message you on WhatsApp, we add a button that opens a chat with your business number. It's a simple link, so it adds no cookies or tracking to your site. | ||
| Included | Included | |
Secure links clients can use to pay for sessions by card. Stripe charges its own card processing fees. | ||
| Included | Priority | |
Help whenever you need it. Growth requests go to the front of the queue. | ||
| None, cancel anytime | None, cancel anytime | |
No long-term contract. You can cancel anytime. | ||
Ready when you are
Prefer to talk first? Book a 15-minute call (opens in a new tab)
Running a therapy centre or group practice? We also design, build and manage larger sites with therapist profiles, booking and multiple locations. See therapy centre websites
FAQ
Yes. We design and build your site at no cost. The only ongoing charge is your plan's monthly fee, from £19.99, for hosting, support and unlimited edits, which keeps your site fast, secure and well looked after.
Yes. We’ll redesign your existing website to give it a fresh, professional look while keeping what already works. If you’re moving from Wix, Squarespace or another platform, we’ll handle the move for you, and you can keep your existing domain and web address. If you don’t have a domain yet, we can provide a .co.uk domain as part of your subscription.
The first 10 days are your build and approval window — this is when we design, build and refine your site, and when you review and sign it off. You can cancel any time during those 10 days at no charge. If you don't cancel, your subscription begins automatically at your plan's regular rate, and you're still free to cancel at any point after that.
Yes — professional copywriting for your initial site is included as part of the free design and build, so you don't need to arrive with finished content. Foundational SEO and AI search optimisation are also included, ensuring your website has a solid, search-friendly structure from the start. For practices looking to go further, our Growth plan adds up to 10 topic and location pages, a blog and Google Business Profile setup. Advertising and monthly content writing are available as paid add-ons.
Both plans can connect your existing online booking system, add a WhatsApp chat button and include Stripe payment links. Both also include a professional email address, and on Growth you can send from it as well as receive. Beyond that, we offer extras such as logo and business card design, as well as more advanced solutions for practices with specific needs. This can include custom integrations, bespoke functionality, larger websites, or even an AI employee that manages your email enquiries and admin. If you need something beyond our standard package, get in touch and we’ll put together a tailored solution.
Yes. We build with data protection good practice in mind. Both plans include a cookie consent banner, and we help you set up your privacy and cookie policies. As the data controller for your own client information, final responsibility always sits with you, but we're here to guide you through it.
COMPARE COST VS VALUE
See why UK therapists and counsellors are leaving expensive agencies and frustrating DIY builders for a simpler, fully managed service.
| Feature | Traditional Agency | DIY Builders(Wix, Squarespace) | UpTopWeb |
|---|---|---|---|
| Upfront Design Cost | £250 - £5K+ (No trial) | £0 (But costs your time) | £0 |
| Build Time | 4 - 8 Weeks | Countless hours | 24-48 Hours (first draft) |
| SEO & AIO Setup | Extra £300+ | Figure it out yourself | Included |
| Unlimited Edits | £50 - £100/hr | Do it yourself | Included |
| Hosting & Security | Extra £5–25/mo | Scalability & Technical Constraints | Maximum performance |
| Mobile Optimised | Usually Included | Templates can be tricky | Perfectly Optimised |
| Monthly Cost | £20 - £50+/mo + Upfront Fees | £20 - £40/mo + Your Time | From £19.99/mo |
Comparing a specific provider? See how we compare with WebHealer, Squarespace, Wix and GoDaddy Airo.
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